Go into overdrive

To ‘go into overdrive’ means to become very active or excited, usually more than is necessary or healthy.

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To “go into overdrive” means to become very active or excited, usually more than is necessary or healthy. After some stores agreed to stay closed on Thanksgiving Day, online promotions “went into overdrive,” or increased probably more than necessary, and Black Friday is now more of a season rather than a day. When there is a big national scandal, the media will usually “go into overdrive,” or become very active or excited about covering the news.

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