Sold on

If you're sold on an idea, you're convinced by it.

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Jeff is only half-sold on the idea of restaurant delivery. That means he is only partially convinced it’s a good thing. On the one hand, it’s convenient and saves you time at home. On the other hand, it’s expensive and not all food keeps well during delivery. For that reason, he’s only half-sold on the idea — or only half-convinced by it.

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